Transforming games into lasting IPs
An IP is a beloved memory
of an emotional journey
Your game’s features can be copied
Your technology will grow old
But the love felt for an IP
can become valuable for decades
If you build it right
As a specialist in my field, I’m Head of IP Development at the Leverage Partnership,
In my work, I help games companies, publishers and investors
to develop lasting IPs, Narratives and Brands.